Libraries hire new project archivist for Julius Friedman collection

A trove of work by Louisville artist Julius Friedman (1943-2017), including a diverse mix of graphic design, books, commercial art, and photography, was recently donated to University of Louisville’s Archives and Special Collections (ASC), by Friedman’s sister, Louisville philanthropist Carol Abrams.

And now Friedman’s work will soon be preserved, organized, cataloged and available for public viewing thanks to additional funding from Abrams which allows ASC to hire a project archivist.

Poster of images associated with boys, a baseball, model airplane, string, toys, a whistle, junior safety patrol button, etc.
Boys Will Be Boys poster, created for Buckeye Boys Ranch in Grove City, Ohio, a home for troubled boys. Copies of the poster were sold to benefit the ranch. 

“It’s a rich and unique group of materials and there are so many different types,” said Haley-Marie Ellegood, who will serve a one-year term as archivist for the Julius Friedman Collection. “He worked with widely different formats – there is graphic design, posters, photography, and at the end of his career he got into bookmaking. He was moving into video production when he died.”

A recent Indiana University graduate with a Master of Library Science, Ellegood specialized in archives and records management and worked in the IU Archives. In addition to researching, cataloging, and preserving the collection, Ellegood will help select items for an exhibit of Friedman’s works to be held in mid-July in ASC’s gallery.

Image of book with colorful animals, a green fox, gray turtle, orange warthog, purple rabbit and brown chipmunk facing each other in a circle.
The Day the Animals Lost Their True Colors. Published in 2001 by the Brain Injury Association of Kentucky Press, this book was one of many books designed by Friedman. 

“He really loved working for nonprofit groups and he mostly worked for free,” said Ellegood. “He wasn’t really into making money, but he created annual reports for corporations and was able to charge a fair fee for it. That type of payment apparently funded his work for nonprofits.”

Brown Foreman Annual Report 1992
1992 Brown-Forman Corporation Annual Report. Friedman’s first B-F annual report, named a bronze winner for photography by Financial World magazine. 

Friedman was well known for his commercial photography, graphic design, and iconic posters, including “Fresh Paint”; “Ballerina Toe on Egg” for the Louisville Ballet; and “Ice Cream in French Horn” for the Louisville Orchestra.

In addition to many of Friedman’s iconic posters, the collection includes much of his photography, and graphic design for menus, postcards, stationery, event programs, and flyers. Other materials include some of his written work, including a few notebooks and some correspondence. ASC has had a relationship with Friedman going back decades. Although the Filson Historical Society has a small collection of Friedman’s art, ASC holds the largest part of the collection.

Four photographs of flowers at a high resolution and up close.
Photographs of flowers printed on Masonite. Friedman took pictures of everything, but he seems to have especially enjoyed taking pictures of nature. Later in his career he experimented with printing photos on different types of materials such as Masonite and aluminum. 

Ellegood says her love of archival work grew out of her love of history, her subject major as an undergraduate. “I love learning about important people in historic places and from historic times. And I enjoy making information accessible to people, so they can appreciate it.”

Image of young woman with dark hair.
Haley-Marie Ellegood

Processing Friedman’s collection is an exciting first professional project after graduate school for Ellegood. “His art really makes you think about what’s going on, it’s not what you would expect. You wouldn’t expect a ballerina to balance on an egg. It challenges your preconceived notions.”